Wednesday Oct 23, 2024

40 | 3 Simple Steps to Build a Content Strategy That Grows Your Business and Connects with Your Audience

Feeling overwhelmed by content creation? Are you consistently posting, but not seeing results that move your business forward? You’re not alone.

Many creative entrepreneurs fall into the trap of creating content without a clear strategy—just trying to keep up with the content machine, but still feeling stuck. Sound familiar?

In this episode, I’m sharing a transformative approach to content creation that will help you build a strategy that not only connects with your audience but aligns with your business goals.

We’ll break down the three core pillars that completely changed how I create content, and how they can do the same for you.

Does this sound like you?

  • You feel like your content is scattered and not helping your business grow.
  • You spend hours creating content but don’t see the impact you want.
  • You’re tired of throwing posts at the wall and hoping something sticks.

What you'll learn:

  • How to map your content to your audience’s journey, ensuring you meet them where they are (problem-aware, solution-aware, or product-aware).
  • Why crafting content that speaks directly to your audience’s pain points will increase engagement and connection.
  • How to align your content with your business goals and key dates, so your strategy drives your business forward.

 

Timestamps:
[00:00:00] The biggest mistake entrepreneurs make with content
[00:02:00] My realization: Batching isn’t enough—content needs to connect
[00:04:00] Three core pillars of my content strategy
[00:05:00] How to map content to your audience’s journey
[00:07:00] Crafting content that speaks to your audience’s pain points
[00:10:00] Aligning your content with your business goals

 

Ready for more?
If you’re tired of feeling stuck and want to dive deeper into creating a content strategy that resonates with your audience and drives results, grab my free masterclass: Create Content for Your Dream Client. In just 25 minutes, I’ll show you how to align your content with your business goals and turn every piece into something that converts.

If you have any questions from this episode, leave me a voice note at jamiejohansson.com/answer, and I’ll answer you directly!

I'm rooting for you, always!

Jamie, xo.

 

What's next?

>> Snag your FREE Guide: Batch 30-Days of Authentic Content for your business (+My FAVE AI Prompts!): https://jamie-johansson.mykajabi.com/authentic-content-fix

>> Watch the FREE MASTERCLASS: Creating Content for Your DREAM CLIENT, here: jamie-johansson.mykajabi.com/masterclass (Ps. This is NOT a webinar - but a 25-minute training taken straight from my paid Creative Content Fix Workshop that you'll love!)

 

Got questions? Send me a 60-second voice message and be featured on the show: https://jamiejohansson.com/answer

 

Love the show? Leave a review for to the Systems for Creatives Podcast: https://apple.co/3Ty8sZ8

 

More of a visual person? Watch this episode + sub on YouTube, here: youtube.com/@officialjamiejohansson

And come say Hi in the comments!

 

📲 Follow Me on Instagram: https://www.instagram.com/productivityforcreatives

 📝 Join my email list for all the weekly insights, tips and promos I don’t share anywhere else: https://jamiejohansson.com/insider

 

📝 Join the Conversation in Our Facebook Group: https://www.facebook.com/groups/productivityforcreatives

 Website: https://jamiejohansson.com/

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